Making You Memorable

"Best money we ever spent." — Rachel Iskow
Executive Director, Sacramento Mutual Housing Association

Are you getting your message out? Hone your message, get it to the media and out to the public in the most effective way — through public relations.

Media relations management:

Creating and placing articles in print, broadcast and electronic media through journalism know-how and a nationwide network of associates.

Communications planning
Strategic positioning and messaging
Effective press pitches
Straightforward, to-the-point press releases,
      media memos and alerts
Media coverage and article reprints
Up-to-date media dissemination lists
Media training for spokespeople
Articles, sidebars and columns written directly for media with firm associates bylines
Articles, sidebars, columns and speeches ghostwritten for client bylines
Media and press kits
Consultation on trends and targeting, business focus, media image, publicity, marketing and advertising

Branding, Marketing and Advertising:

Design and develop collateral materials such as brochures, annual reports, direct mail pieces,
      advertorials, enews alerts, ezines and enewsletters.
Design and development of print and broadcast advertising tag lines, copy, scripts and placement

Websites and Internet:

Website development, analysis, architecture and engineering.
Ongoing website and blog content.
Search engine optimization, marketing and advertising strategy and implementation.
Social networking strategy and implementation.
Email campaigns, blogs and other social networking strategies and implementation.

For copies of articles published, collateral material or public relations campaign case studies, or for more information on our company, clients and services, please call Dell Richards Publicity at 916. 455.4790.

You also may contact us using our online form.

"During the business development phase of our endeavor, Dell Richards Publicity crafted an effective marketing strategy to reach both the medical community and the patient.

"Through their network of professional journalists, they were instrumental in influencing other journalists to highlight our qEEG assessment as an objective, new tool in articles they were writing. We noted a clear increase in patient inquiries and clinical referrals after each article was published.

"Our decision to use Dell Richards Publicity was much more cost effective than a traditional marketing strategy that relies on paid advertisement."

— Leonard V. Barley, MD FAPA MBA, President, Cognitive Diagnostics